Notes on Suila ID Photo, Taiwan's No. 1 ID Photo Booth Brand

Summary

Suila ID Photo is the most common self-service ID photo booth brand in Taiwan, with more than 500 booths nationwide according to the company. Joe estimates an investment of NT$90,000–100,000 per booth: NT$30,000 for a camera, NT$40,000 for a dye-sublimation printer, NT$10,000 for a display, and NT$10,000 for the enclosure. At NT$200 per photo, selling 500 photos would recover the investment if there were no other fixed costs, although utilities, photo paper, and other variable costs must also be considered. The legal entity behind Suila is 誠合國際股份有限公司, established in 1992 with registered capital of NT$20 million and 陳志環 as its legal representative. Japanese investors appear to have acquired a stake around 2015, when several Japanese names were added to the board and supervisory roster.

Key facts

• Suila claims more than 500 booths nationwide and is the most common ID photo booth brand in Taiwan.
• Estimated cost per booth: NT$90,000–100,000, including NT$30,000 for a camera, NT$40,000 for a printer, NT$10,000 for a display, and NT$10,000 for the enclosure.
• At NT$200 per photo, selling 500 photos would recover the investment, excluding variable costs.
• The company behind Suila, 誠合國際股份有限公司, was established in 1992 with registered capital of NT$20 million.
• Japanese investors acquired a stake in 2015; the board includes chair 陳志環 and directors 廣川浩然 and 廣川國臣.

Originally published in Chinese on November 4, 2023; last updated on September 30, 2026.

If you have ever applied for an official document and suddenly needed to submit an ID photo, you have probably headed to the nearest photo booth to take one.
The most common ID photo booth brand on the market is Suila ID Photo (水啦證件快照).

That got me curious.

Suila’s photo booths look pretty expensive!
Is placing them at all these locations really worthwhile?

The Possible Cost Structure of a Suila ID Photo Booth

• One camera
• One printer, requiring dye-sublimation photo paper
• One display
• A coin mechanism
• An enclosure

The camera is probably a DSLR; I would budget NT$30,000.
For printers, the remaining suppliers of this technology are Dai Nippon Printing, HiTi, and Kodak. I would budget NT$40,000 for a commercial model.
The display is a little harder to assess. The ones I have seen look almost like projections, so let’s allow NT$10,000.
The enclosure’s exterior finish looks impressive, but I have no idea what it costs. Perhaps NT$10,000?
The coin mechanism seems like a cost we can leave out of this rough estimate.

Adding that up, a Suila ID Photo booth would probably cost around NT$90,000–100,000.

How Many Suila ID Photo Booths Are There in Taiwan?

The official advertising copy I saw said there were more than 500 booths.

In September 2026, the official map listed 587 locations. The most common locations were POYA stores, with 145, and household registration offices, with 68. The individual locations are compiled in the POYA ID Photo Booths and Household Registration Office ID Photo Booths lists. For an overview of all three brands across Taiwan, see the ID Photo Booth Map.

How Many Photos Must a Suila ID Photo Booth Sell to Recover the Initial Investment?

Assuming NT$200 per photo, with no fixed costs, revenue-sharing payments, or rent, a booth would need to sell 500 photos to recover the investment.
That does not yet include variable costs such as utilities, photo paper, and miscellaneous expenses.

Suila ID Photo’s Social Media and Website

https://www.instagram.com/suila%5Fphoto/
https://diyidphoto.com/

The Legal Entity

Company name: 誠合國際股份有限公司
Date established: December 10, Year 81 of the Republic of China calendar—that is, 1992.

This is a company that has been around for a long time.

However, it appears that Japanese investors acquired a stake in 2015.
Many Japanese names were added to its roster of directors and supervisors.

Legal representative: 陳志環
Address: Room 1503, 13F-3, No. 205, Section 1, Dunhua South Road, Da’an District, Taipei City
Registered capital: NT$20,000,000
Paid-in capital: NT$20,000,000
Directors and supervisors:
Chair: 陳志環
Director: 廣川浩然
Director: 廣川國臣

Sources for the Legal Entity Information

https://www.104.com.tw/company/12n03l00
https://www.twincn.com/item.aspx?no=84108618

Trademarks Held by the Legal Entity

Photo-Me
However, I have not found any related products or services so far.

Official Website

https://www.seiwainc.com.tw/

Competitor

Photomate (富多美): https://www.photomate.com.tw/index.htm

Joe’s Research Notes Series

Taiwan’s No. 2 Self-Service ID Photo Brand: Photomate ID Photo
立可得: Self-Service Photo Booths Available Across Major Retail Channels
Notes on Suila ID Photo, Taiwan’s No. 1 ID Photo Booth Brand